UX, UI & CRO Audits Engineered for Growth.

UX/UI & CRO That Drive Measurable Business Impact

Convert More by Optimizing the Experience.

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FAQs: UX/UI & CRO Audits
A UX/UI & CRO audit is a thorough review of your website or app’s design, user journey, and performance data to uncover design flaws, usability issues, and conversion barriers that affect your business results.
Even small design issues can lead to major revenue losses. Our audit identifies where users drop off, what confuses them, and how your interface can be optimized for more conversions, engagement, and satisfaction.
We audit eCommerce sites, Professional Services sites, B2B platforms, SaaS dashboards, mobile apps, landing pages, and more. Any digital touchpoint can be analyzed and improved.
Not necessarily. Many of our clients implement small but strategic changes based on our audit—often leading to significant improvements in conversions and user retention without a full redesign.
We combine behavior analytics (like heatmaps, click tracking, session recordings), heuristic UX evaluation, mobile responsiveness checks, performance speed analysis, and CRO benchmarking.
Depending on the size and complexity of your digital property, a typical audit can take 1–2 weeks. We’ll provide a timeline after a quick initial review.
Absolutely. Our team can execute UI/UX redesigns, develop A/B test variations, and provide CRO-focused landing page updates as part of our implementation add-on.
We provide before-and-after metrics tracking, benchmarks, and clear KPIs. You’ll see how our recommendations directly contribute to performance—measured in bounce rate, time on site, conversion lift, and more.

Pinpoint the Problems. Unlock the Potential.

At Guastel, our UX/UI and Conversion Rate Optimization (CRO) Audits are designed to uncover friction points in your digital experience and transform them into high-performing opportunities. We blend behavioral analytics, heatmaps, and interface best practices to diagnose why users don’t convert—and exactly what to do about it. Whether it’s a confusing layout, slow-loading sections, or inconsistent design language, our audits provide actionable insights that lead to measurable growth. We don’t just critique — we solve. And every recommendation is rooted in your goals, audience behavior, and brand strategy. Let’s make every scroll, tap, and click count.

"A well-executed UX/UI strategy isn’t just about aesthetics—it’s about performance. Studies show that every $1 invested in UX brings an average return of $100, and websites with a strong user experience see conversion rates up to 400% higher than those with poor usability. Additionally, 88% of online users are less likely to return after a bad experience. At Guastel, we treat UX as a revenue-driving asset. Our audits are engineered to eliminate friction, reduce bounce rates, and turn casual browsers into loyal customers. In today’s digital economy, superior UX isn't optional—it’s a growth lever."

Your Path to Higher Engagement Starts with Better User Experience.

How exactly does a UX/UI helps your users?

Click each one for more information.

Mapping and optimizing the entire user flow—from first click to checkout—reduces friction, improves satisfaction, and increases the likelihood of purchase.

A UI that’s visually clear and easy to navigate keeps users engaged longer, decreasing bounce rates and encouraging action across devices.

Every audit is backed by heatmaps, analytics, and behavioral data to ensure design changes are aligned with conversion objectives and revenue goals.

We identify micro and macro conversion drop-offs—like underperforming CTAs or checkout friction—then optimize them for higher performance.

With mobile-first audits, we ensure your experience is seamless across screen sizes—maximizing visibility and transactions on every device.

We don’t guess—we test. Using controlled experiments, we compare UX/UI updates and continuously iterate based on real user behavior.

Consistent visuals, tone, and interactions across your site foster credibility, helping convert new users and retain loyal customers.

Site speed, load times, and accessibility standards aren’t optional—they’re key factors in keeping users happy and improving search rankings.

Our audits don’t end with observations—we deliver prioritized, actionable recommendations so your team knows what to fix, why, and in what order.
Built for Growth: Audits That Adapt to Every Industry
Apparel & Fashion Brands | Style Meets Seamless Shopping
Optimize product discovery and checkout to convert mobile-savvy fashion buyers.
Elevate Your Storefront Experience Now
Health & Wellness Products | Wellness Journeys Without Friction
Ensure trust, clarity, and ease of navigation for patients and wellness customers.
Improve Patient & Client Engagement Today
Real Estate Companies | From Listings to Leads—Faster
Streamline navigation and mobile access to drive more inquiries and tour requests.
Optimize Your Property Funnel Today
Consumer Electronics | UX/UI UX That Speaks Tech Fluently
Simplify complex features and boost conversions with clean, intuitive UI design.
Power Up Your Product Pages Now
B2B & Professional Services | Convert Visitors into Qualified Leads
Fine-tune landing pages and forms to capture high-intent users effectively.
Optimize for B2B Conversions
CBD, Cigar & Regulated Products |Compliance Meets Conversion
Improve UX while respecting regulations and boosting trust in your niche.
Unlock Growth in Regulated Markets
Franchises & Multi-Location Brands | Consistency Across Every Touchpoint
Audit and align the experience across multiple franchise or location websites.
Standardize & Scale Smarter
Luxury & High-Ticket Products | Premium UX for Premium Brands
Deliver an elite experience that builds trust and reflects the value of your offering.
Make Every Interaction High-End
Specialty & Craft Goods | Tell Your Brand’s Story With Automated Charm
Use HubSpot to personalize every touchpoint while scaling your handmade or niche appeal.
Grow With Purpose-Built Campaigns
What Is a Conversion Rate Optimization Audit?

Boost Conversions Without More Traffic. A CRO (Conversion Rate Optimization) audit reveals exactly where your website loses potential customers—and how to fix it. Instead of spending more on ads, this data-driven review helps you convert more of the visitors you already have. Whether you're an eCommerce brand facing cart abandonment or a SaaS company struggling with trial-to-paid drop-off, a CRO audit uncovers usability issues, trust barriers, and conversion blockers. Your goals should follow the SMART framework – Specific, Measurable, Achievable, Relevant, and Time-bound. Instead of a vague “improve conversions,” aim for something like “increase checkout completion rate from 2.5% to 3.5% within 3 months.” Even a 1% lift in conversion can lead to 30%+ more revenue. At Guastel, we audit your full user journey using proven UX frameworks to ensure your site is not just functional—but optimized to convert. Smart optimization = higher ROI, lower CAC, and better performance from day one.

GUASTEL Digital Agency UX UI CRO Audits
GUASTEL Digital Agency UX UI CRO Audits

Through our team’s expertise in UX, A/B testing and analytics review, we determine what changes your website needs, and test those changes, in order to perform above and beyond industry standards.

UX/UI and Conversion Rate Optimization (CRO) Audits service

User Journey Mapping

Visualize every step users take to identify friction points and optimize flow toward conversions.

UX Heuristic Evaluation

Assess usability based on industry best practices to improve clarity, structure, and satisfaction.

Conversion Funnel Analysis

Pinpoint where users drop off in your funnel and optimize each stage to boost ROI.

A/B Testing Strategy

Create data-driven test plans to refine layouts, CTAs, and user interactions for higher performance.

Mobile Responsiveness Check

Ensure seamless mobile experience to capture and convert traffic across all devices.

Speed & Performance Review

Analyze page load times and technical bottlenecks that negatively impact sales.

Behavioral Analytics Audit

Leverage heatmaps, scroll tracking, and session recordings to decode real user behavior.

Actionable Recommendations

Receive prioritized, clear next steps focused on driving growth and improving user experience.

TESTIMONIALS-CRO AUDITS.

Is your business Conversions optimized?

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